Anthropologie Marketing Analyst at Urban Outfitters in Philadelphia, Pennsylvania, United States

Anthropologie Marketing Analyst at Urban OutfittersPhiladelphia, Pennsylvania, United States — full-time

Role Summary

Anthropologie is seeking a detail-oriented and data-savvy Analyst to join our Marketing analytics team. In this role, you’ll serve as the go-to analytics partner, responsible for building dashboards, crafting new views of performance data, and translating marketing activity into actionable insights.

You’ll work cross-functionally with channel leads, media strategists, and senior stakeholders to help them understand marketing effectiveness and drive data-informed decisions. This role is ideal for someone who thrives at the intersection of digital marketing and analytics, with a passion for clear visual communication and the curiosity to dig into data when something looks off.

Role Responsibilities

Design, build, and maintain performance dashboards and scorecards using data visualization platforms like Ninjacat and Qlik
Partner with digital marketing leads (e.g., Paid Search, Paid Social, CRM, Affiliate, SEO) to create custom reports and visualizations.
Respond to ad hoc data requests with agility, producing clear, structured output that guides business action.
Continuously enhance reporting frameworks to reflect evolving business priorities, KPIs, or marketing strategies.
Analyze multi-channel marketing performance to surface trends, anomalies, and opportunities for optimization.
Collaborate with data engineering or analytics teams to ensure data accuracy, availability, and scalability.
Translate complex data into simple, clear narratives tailored to technical and non-technical audiences
Develop AI insights prompts based on business requirements and context in order for models and agents to analyze data contained in dashboards autonomously
Collaborate on the development of AI agents designed to analyze and interpret marketing data within NinjaCat. These agents will help automate responses to ad hoc stakeholder questions and generate visuals based on natural language prompts.
Identify gaps or limitations in existing data sets and recommend solutions.

Role Qualifications

2–4+ years of experience in marketing analytics, business intelligence, or a related field.
Proficiency with BI tools such as Tableau, Looker, Power BI, or equivalent.
Proficient SQL skills strongly preferred; experience with Snowflake, BigQuery, or Redshift a plus.
Familiarity with digital marketing KPIs across channels (ROAS, CAC, CVR, etc.).
Experience working with data from platforms like GA4, CM360, Facebook Ads Manager, or Sa