About the Opportunity:
We are seeking a data analyst with a minimum of three years’ experience to clean, structure and process data from primary market research. An understanding of quantitative marketing research techniques, tools, processes, and procedures is preferred. Experience in primary market research is required. You must have strong interpersonal and organizational skills and be detail-oriented, flexible and above all, collaborative. The range of duties includes enforcing data quality control protocols, cleaning and structuring data sets, generating data cross tabulations and conducting a variety of analytical procedures.
In this role, you will be working closely with the Sr. Director of Custom Research, various Research Managers, the Director of Marketing Sciences, fellow Data Analysts and various Publishing department personnel.
What You'll Do:
- Clean and structure complex data sets in SPSS/alternate platforms, including AI-based apps
- Analyze/interpret results using common statistical techniques in SPSS and other programs as assigned
- Produce client-friendly data cross-tabulations in WinCross, JMP and alternate platforms, including our in-house survey platform, MarketOnce
- Perform various quality assurance tasks, including QA on in-progress surveys
- Develop and maintain databases/data systems
- Develop new process improvements as necessary
What We’re Looking For:
- 3+ years of relevant experience as a data analyst/data processor with a track record of high performance
- Strong organizational and time management skills with the ability to plan, prioritize, manage, and effectively deliver on multiple projects simultaneously with minimal supervision in a fast-paced environment
- Understanding of market research processes highly desired
- Strong knowledge of and experience with statistical packages for analyzing large datasets, specifically, SPSS, R, WinCross and/or Excel
- Knowledge of Python, Javascript and/or XML helpful but not required provided you can demonstrate an understanding of survey logic and the potential to acquire the necessary expertise
- Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
- BS or MS in Mathematics, Economics, Computer Science, Information Management or Statistics
- Superior cust