Lead Analyst, Identity Analytics at Epsilon
US-IL-Chicago — full-time
Position Overview: Epsilon’s award-winning COREID identity solution is the foundation of Epsilon’s industry-leading performance marketing solutions. As a Lead Analyst of Identity Analytics, you’ll be joining a small team with big impact. Your role will include reporting on KPIs for Epsilon’s identity, evaluating potential partners, and forecasting impact of ecosystem changes and new features. You will work cross-functionally with teams like Decision Science Identity, Product, Engineering, and Data Partnerships. Identity Analytics provides the analysis that ties Identity to business impact. Click here to view how Epsilon transforms marketing with 1 View, 1 Vision, 1 Voice. Responsibilities Own execution of identity analytical processes with limited supervision, including expected yield from new data sources and impact of ecosystem changes Perform exploratory analyses and proof of concepts for methods under exploration Become a subject matter expert in COREID Develop scenario analyses to meet business objectives based on various identity strategies Contribute insights and planning for further enhancements to COREid Work collaboratively and cross-functionally to develop analytical approaches to business questions Qualifications Profile Degree (Master’s preferred) in Marketing, Business, Economics, Mathematics, Statistics, Operations Research or related discipline 5+ years of experience in marketing or business analytics Demonstrated ability to work cross-functionally to achieve results Ability to manage multiple analyses and projects simultaneously and independently Curiosity and willingness to self-teach Interested in applying analysis to make business decisions Understanding of MarTech and AdTech industries preferred Analytical Experience presenting analytical findings and recommendations to non-analytical collaborators Ability to extract insights from data sets and apply to business problems/decisions Experience exploring and presenting data via enterprise data visualization software (e.g. Tableau, Power BI) Sound critical thinking and problem-solving skills Technical Advanced experience with SQL Demonstrated big data experience Spark, Hive, Scala preferred Familiarity with other data tools such as Python or R preferred Additional Information When You Join Us, We’ll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion