Powering Performance Marketplaces in Digital Media
QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and “research and compare” consumers with brands. We run these virtual- and private-label marketplaces in one of the nation’s largest media networks.
Our industry leading segmentation and AI-driven matching technologies help consumers find better solutions and brands faster. They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.
Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.
We believe in:
- The direct measurability of digital media.
- Performance marketing. (We pioneered it.)
- The advantages of technology.
We bring all this together to deliver truly great results for consumers and brands in the world’s biggest channel.
Job Category
As a key member of the Strategic Marketing & Analytics team, you will be responsible for data-driven insights that enable QuinStreets Marketing and Media teams to maximize profitability while developing customer relationships. You will gather, organize, and aggregate complex sets of data in order to produce meaningful business insight in areas such as ad network optimization, ad merchandising, marketing performance, quality monitoring, partner development, product testing, and more. You will also communicate your insights and findings to various members of our Client, Media, Analytics, and Executive teams.
Responsibilities
- Work closely with media and client managers to understand business opportunities for media, client and market growth.
- Actively mine data to develop actionable insights from our proprietary datasets using various statistical techniques.
- Evaluate strategies and forecast their expected impact to the key performance indicators.
- Support analysis and monitoring of business metrics and trends.
- Key liaison between business and technical teams in managing day to day data analytics.
- Lead a small team of analysts, setting longer-term goals and ensuring short-term operational efficiency.
Requirements
- Record of high academic achievement with a BS degree in Business, Economics, Engineering, Math/Science, or otherwise proven background in business/analytics. MS preferred, Bonus points for statistics.
- 8+ years of work experience in data analytic