Position Summary:
The Marketing Analyst position supports all efforts for report development, quality assurance, and analysis as it relates to Marketing, Promotions, Entertainment, Advertising, and Player Development. The position also supports business process improvement efforts including projects to enhance automation, quality, and efficiency. Working as a partner with various departments to ensure that Marketing spending is effective and meeting the goals of the organization.
About Us:
At Gun Lake Casino Resort, every Team Member is an ambassador, essential to the success of our company and our culture. We expect that all Team Members take personal ownership in ensuring that everything they do is in the best interest of Gun Lake Casino Resort and embody the core values of the Seven Grandfather Teachings:
Love: Love your brothers and sisters and share with them.
Truth: Be true in everything you do. Be true to yourself and to your fellow Humans.
Respect: You must give respect if you expect respect. Respect everyone, all persons, and all the things created.
Bravery: To do what is right, even in the most difficult of times.
Honesty: Be honest in every action and provide good feelings in your heart.
Wisdom: We cherish knowledge; wisdom is used for the good of the people.
Humility: Know that you are equal to everyone else, no better, no less.
In this Role:
- Responsible for always practicing, supporting, and promoting Gun Lake Casino Resort’s Four Diamond Standards.
- Maintain a high level of personal integrity on and off duty.
- Practice teamwork, support fellow Team Members, and create an energized, positive, team-oriented work environment.
- Interact with Guests in a friendly and courteous manner and handle all Guest opportunities.
- Must be able to effectively communicate both written and verbally with Guests, Team Members, and Management.
- Maintain excellent grooming and uniform standards.
- Key Point of contact for Marketing Management for report writing and analysis, including data validation.
- Reviews findings with and makes actionable recommendations to leadership.
- Assists Marketing Management in analyzing the effectiveness of programs and promotions by utilizing data mining, post forms, test and control, behavior change, ROI evaluation, and any other effective methodology.
- Responsible for both conceiving and writing necessary report documentation and also responsible for analyzing the report results in order to identify trends a