Company Overview:
Founded in 1952, Ross-Simons is a leading fine jeweler known for making beautiful jewelry accessible to all. While the core of Ross-Simons’ business today is eCommerce, we also have a strong presence across all major marketplaces, a catalog program beloved by our customer base and a retail footprint near our headquarters in Warwick, RI. Ross-Simons emphasizes quality and trust, guaranteeing our customers complete satisfaction on fabulous jewelry with great prices.
Role Overview:
As a Performance Marketing Analyst, you will support the execution, coordination, and reporting of paid media and marketing campaigns across digital, print, marketplaces and retail channels. This role plays a key part in maintaining campaign workflows, managing creative assets, coordinating with agencies and cross-functional partners, and ensuring campaigns launch accurately and on schedule.
The ideal candidate is highly organized, detail-oriented, proactive, and comfortable managing multiple projects in a fast-paced retail marketing environment. This position will work closely with key partners across Marketing, Creative, Retail Marketing, Customer Service, Finance, and external agencies to ensure that Ross-Simons marketing collateral is optimized for success and delivered on time. The Performance Marketing Analyst reports to the Senior Performance Marketing Manager.
This position works on-site at our Cranston, RI headquarters four days a week and one day remote.
Key Responsibilities
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Campaign Coordination & Execution
- Support paid search, paid social, affiliate, marketplace, influencer, and print advertising initiatives.
- Assist in marketplace campaign creation and related reporting.
- Maintain paid ad calendars for agency, marketing, and creative teams to ensure campaign timelines and deliverables remain on track.
- Coordinate with the Retail Marketing Manager and print agency to flight and book print ad placements and assist in retail store print ad product and ad selection.
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Creative Asset Management & Agency Coordination
- Communicate ad requests, deadlines, and updates to creative teams and agency partners.
- Coordinate ad creative delivery between internal creative teams and external agencies.
- Catalog live ads through screenshots and screen recordings and maintain organized creative asset libraries.
- Monitor campaigns to ensure alignment with approved calendars, messaging, and campaign plans.