Senior Data Analyst

Traackr is a global SaaS technology company providing a data-driven influencer marketing platform that marketers use to optimize investments, streamline campaigns, and scale programs. Our customers range from some of the world’s largest companies in the beauty and personal care space to digitally native indie brands, which have all made influencer management and engagement a critical practice of their marketing and advertising programs. We are a remote-first company, and for the folks that like to meet in person, we have offices in San Francisco, New York, Boston, Paris, and London.

At Traackr, we’re lucky to have a team of kind, driven, and respectful humans from around the world. We operate on a culture of mutual respect, with core value pillars including:

- Trust. We earn the trust of our team, customers, creators, and partners through transparency, predictability, and integrity. 

- Diversity. Bringing diverse perspectives to the table results in stronger outcomes. All are welcome.

- Value. Through our words and actions, we strive to create tangible value for our customers and peers. We only succeed when our community succeeds. 

- Ownership. We lead with action. We take pride in solving the hardest challenges and feel accountable for our commitments. 

- Mutual success. We share goals with each other and with our clients. Alignment, collaboration, and empathy are the cornerstones of our success. 

Our team also loves having fun together, with many employee-led initiatives like the Traackr Summer Olympics annual workout challenge!

Traackr is looking for a Senior Data Analyst to join our Professional Services Team. Traackr has been organically developing its professional services offering over the last few years in order to support the company’s  growth. The PS team includes a team of data analysts, who bring strong analytical and technical expertise, and consultants, who bring business expertise; both responsible for the delivery of projects to Customers.  The Data Analyst reports into the Professional Services Director.The objectives of Traackr’s Professional Services team are:

Become a strategic advisor to Traackr’s Enterprise Customers to help them optimize influencer programs by sharing best practices and developing advanced measurement solutions

Generate insights and thought leadership on the  influencer marketing space  that will contribute to Traackr’s innovation capabilities

Develop new data analysis methodologies and visualizations that can be prototyped as services and influence our future product developments

Help Customers make the most of their Traackr subscription by analyzing performance and offering strategic recommendations backed in data

The Senior Data Analyst will be the most senior member of the team with a technical background and will be responsible for leveraging Traackr’s extensive dataset that include  millions of influencer performance and demo/psychographic data points, to help our clients optimize their influencer investment and performance. Key areas of focus include performance measurement, spend optimization and return on investment.

Need to understand the client measurement requirements and translate those into clear and relevant deliverables

Fully deliver the sold reporting services to Traackr clients within the agreed terms.

Responsibilities

• Identifying and mapping the relevant set of required data
• Extracting and aggregating the data efficiently
• Analysing the data and extract valuable brand insights
• Producing professional final reports for client usage
• Play a strong contributing role in building and scaling a vision for efficient measurement for the influencer marketing practice
• Develop new and innovative ways for our clients to leverage data to understand the ROI of their investments with influencers
• Collaborate with the Consultants and Client teams to understand client needs and develop a methodology for fulfilling project requests
• Coach other members of the data analytics team, helping them developing their scripting and data visualization skills
• Extract, aggregate and visualize data from Traackr’s data lake to identify trends and insights 
• Document processes and identify areas to streamline workflow and make the team more efficient
• Collaborate with the Data and Engineering teams to optimize our ability to access data and contribute to the product roadmap 
• Work in collaboration with multiple Traackr teams
• the Customer and Sales functions to build opportunities for new services
• the Traackr data team to deliver the services
• the Traackr product team to contribute to the technology roadmap

Qualifications

• Strong analytical capabilities
• Experience working with social media data
• Experience with applied statistics (e.g. regression, segmentation, ANOVA, cluster analysis)
• Ability to create pivot tables and run regression models
• Experience with R or Python–Statistical Programming
• Proficiency with programming languages like Python or Shell
• Experience running scripts/programs from the Linux/Unix/OSX command line (terminal)
• Proficiency in SQL
• Experience using data visualization to effectively communicate key  findings to stakeholders (e.g. Excel, Tableau, Data Studio or with R/Python) 
• Some experience with text analysis and building word clouds
• Project management experience
• Leadership skills and the ability to coach a team of junior analysts
• An understanding of digital and social media marketing and measurement needs and goals for global enterprise brands
• A business-driven mindset, aiming to solve real business issues
• Ability  to interact meaningfully with brand clients
• Excellent written and verbal communication skills
• Ability to work independently and manage multiple priorities and tight deadlines
• Experience working in an international environment within multiple time zones
• Advanced degree in Math, Economics, Statistics or similar field 

$80,000 - $100,000 a year

• Competitive Salary

• Remote Work Options with Hybrid Flexibility and Home Office Set-Up Stipend

• Coworking Office Subscription for Collaborative Spaces

• Comprehensive Health, Dental, and Life Insurance Coverage for You and Your Dependents*

• Open Vacation Policy and Flexible Holiday Schedule to Suit Your Needs

• Paid Parental Leave to Support Quality Time with Your Loved Ones

• Career Development, including Internal and External Training Opportunities

*Benefit programs vary by country/state of residency, are subject to eligibility requirements, and may be modified occasionally. Ask for more details about benefits in your specific region.

This position is 100% remote, with the understanding that occasional in-person attendance may be required for trainings, meetings, and team gatherings, as determined by your manager.

Traackr employs individuals in multiple US states and countries. We use market benchmark data and geographic zones to determine our salary ranges. Your zone's specific pay range is dependent on your location. We encourage you to discuss your zone-specific pay range with your recruiter at Traackr for more details.

Traackr is an Equal Employment Opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other legally protected characteristics. All your information will be kept confidential according to EEO guidelines.

Traackr does not accept unsolicited resumes/CVs from headhunters or recruiting agencies sent directly to Traackr employees or through our website. Traackr will not pay fees to any third-party agency or company without a signed agreement with Traackr.

Traackr, Inc. has published a Privacy Notice, including CCAP for California and GDPR policies for its UK and European Union subsidiaries, accessible at https://www.traackr.com/privacy-policy. 

All questions, comments, and requests regarding data processing at Traackr should be addressed to HR@traackr.com.