7-Eleven is an iconic family of brands with over 86,000 locations, surpassing every retailer in the world. We revolutionize convenience, restaurants and fuel through cutting edge innovation — working hard to be the customer's first choice. 7-Eleven empowers our employees to "activate awesome" and make a meaningful impact in their stores and communities every day. If you're ready to grow, lead and make a difference, come join our team and help shape the future of convenience.
Job Summary:
Senior Marketing Analyst, Business Analytics is a subject matter expert for C-Shopper customer data insights, and the Customer Success resource for assigned Vendors subscribing to the C-Shopper Gateway platform. Externally focused to work directly with Vendor Users and drive Usages and engagement for 7-Eleven Customer Insights. This professional has service, data monetization revenues & business impact responsibilities with assigned Vendors, within assigned categories. This professional is actively demonstrating to both prospective and practicing Vendors how they may leverage C-Shopper Customer Insights to make better decisions for SEI. This professional will coordinate and conduct onsite and online User meetings with assigned Users. This professional will also engage and deliver Training, Coaching and Help Desk support, in order to develop Usages mastery of the C-Shopper Customer Insights.
***This position is based in our corporate office located in Irving, Texas and will require the individual to reside n the Dallas-Fort Worth area.***
Key Duties and Responsibilities:
- Owns C-Shopper's Customer Insights platform adoption and consumption for assigned User groups, in order to drive high platform usages and stickiness to improve 7-Eleven decision-making; leading to customer retention, trips and basket upsell opportunities.
- Retention and Pursuit responsibilities among assigned Vendors to meet revenues growth objectives each year.
- Pursuit responsibilities for engagement, adoption and high caliber usage, on-going, to cause and enable Users of the C-Shopper platform. Business analytics skilled professional to deliver the C-Shopper implementation, customer product support needs, and overall adoption best practices into assigned user groups within the assigned Vendor teams.
- Provides guidance and case studies to assigned user groups that demonstrate real, high-value insights that they should present to SEI Merchants, often vetting Users analysis prior to sharing with SEI Merchants.
- Partners with assigned User groups to act as the voice of the customer to help drive SEI customer-centric sales and marketing strategies for Supplier's products, including coaching ass