New Business Development - Research & Marketing Analyst at Unknown
Auburn Hills, MI — full-time
Job Description:
This position is responsible for supporting the company's new business development activities by managing and evaluating Business Ideas, conducting research and marketing analysis (including the use of AI-based tools), and preparing well-structured business proposals.
The role also drives cross-functional collaboration to move promising ideas toward commercialization and serves as a communication link with the Global Team to ensure alignment across regions.
This position is required to conduct business in a professional and cordial manner that will uphold the integrity and reputation of our Client.
This position maintains a thorough working knowledge of and adheres to the policies, regulations, and procedures of our Client.
Responsibilities:
Research & Marketing for new business opportunities
Conduct market research and marketing analysis for each Business Idea, leveraging AI-based tools and other research resources
Gather and analyze data on market size, growth trends, competitive landscape, and customer needs
Clearly articulate value propositions, market opportunity, competitive positioning, and business rationale
Synthesize findings into actionable insights to support decision-making
Business Idea Management /Development & Documentation
Maintain and manage a pipeline of Business Ideas for new business development
Track the status, progress, and evaluation results of each idea
Support prioritization decisions in collaboration with management
Develop and compile Business Ideas into structured business proposals
Prepare materials suitable for review by management and stakeholders
Cross-Functional Project Management
Drive and coordinate