The Data Specialist leverages data analytics and process management to enhance customer experience, optimize business operations, drive continuous improvement, and execute select operational activities. This role combines expertise in data analysis, technology administration, and cross-functional collaboration to deliver actionable insights, support efficient resolution of customer issues, and contribute to overall business success. The Data Specialist works closely with internal teams, customers, and external partners to manage data-driven projects, analyze trends, ensure timely and accurate completion of operational activities, and support organizational initiatives.
This position is responsible for the day-to-day execution of marketing campaigns and customer communications. The Marketing Execution Specialist coordinates marketing requests from intake through completion, including campaign setup, email and digital banner execution, offer management, quality assurance testing, documentation, and issue resolution. The role works closely with customers and cross-functional teams to ensure marketing deliverables meet established requirements, timelines, and quality standards. Through monitoring, troubleshooting, and continuous process improvement, the specialist helps streamline marketing operations, reduce execution errors, improve turnaround times, and deliver a consistent customer experience. Knowledge of SQL queries, Data Loading, HTML, Figma, and other design tools is preferred for developing and resizing banners and creating Cloud Pages and emails.