Hi, We're Centerfield!
Supercharged customer acquisition. Centerfield delivers outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands. Powered by our proprietary Dugout platform, Centerfield acquires customers at scale for leading residential service, insurance, e-commerce, and B2B brands. Centerfield’s digital experiences and digital brands, such as Business.com and BroadbandNow.com, reach more than 150 million in-market shoppers annually. Centerfield is headquartered in Silicon Beach and is proud to be recognized by Built in LA as a Best Place to Work in Los Angeles.
Role Overview...
We are seeking a Senior Business Analyst to help improve revenue, profitability, and operational performance across our insurance business. You will own analytical projects from defining the business question through delivering recommendations and measuring results. Working with Media, Operations, Product, Data Engineering, and client teams, you will turn complex data into clear insights that guide business decisions.
Core Responsibilities...
Analyze lead and call funnels, campaign performance, client conversion, revenue, and costs to identify growth and efficiency opportunities.
Investigate performance changes, distinguish underlying drivers from normal variation, and recommend actions with clear estimates of business impact.
Build and maintain SQL queries and Looker dashboards that provide reliable, actionable reporting for business teams and leadership.
Partner with stakeholders to define KPIs, translate business needs into analytical requirements, and prioritize work based on impact.
Work with Data Engineering to resolve data discrepancies, validate reporting logic, and document metric definitions and assumptions.
Automate recurring reporting and performance monitoring using SQL, Python, and appropriate AI tools, with validation of outputs.
Present concise findings and recommendations, follow through with business owners, and support other analysts through reviews and knowledge sharing.
Job Requirements...
5+ years of experience in data analytics, business intelligence, or a related role, with demonstrated ownership of complex analytical projects.
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