[Position Overview]
- Job Title: Marketing Manager / Marketing Analyst (Digital, Brand, Partnership, Social & Insights)
- Education: Bachelor's degree in Marketing, Business, Communications, Statistics, Economics, or related field
- Experience: Mid to Senior level (5–10+ years) — we are hiring across multiple marketing specialties; placement is based on experience and focus area
- Job Type: Full-Time
[Location]
[Benefits & Perks]
- Medical Insurance (Health, Dental & Vision)
- 401(k)
- H1B/Green Card Sponsorship for qualified employee
- Hands-on experience at global industry-leading company
- Opportunities for career advancement
[Summary]
- We are hiring Marketing Managers and Marketing Analysts across digital/social media marketing, go-to-market and customer acquisition, partnership marketing, consumer insights, and marketing analytics for a global consumer electronics and mobile business
- Develop and execute integrated marketing strategies and campaigns supporting product launches, services, and lifecycle management
- Manage brand voice and always-on content across Instagram, TikTok, YouTube, Facebook, X, email, and web
- Lead market research, consumer insights, and full-funnel marketing analytics to guide planning, budget allocation, and optimization
- Negotiate and execute partnership and sponsorship initiatives with major media and internet brands
[Duties and Responsibilities]
Digital, Social & Brand Marketing
- Lead overall social media strategy and manage the brand persona and voice across Instagram, TikTok, YouTube, Facebook, X, and emerging channels
- Own the digital marketing calendar, planning, and forecasting; build and optimize email campaigns, website content, SEO, and social analytics
- Execute real-time content capture at activations and culturally relevant moments; brief and collaborate with internal and external creative teams
- Use social performance metrics and creative analytics to inform content strategy and optimization
Go-to-Market, Acquisition & Partnership Marketing
- Develop and execute integrated campaigns for product launches, services (e.g., device care/protection programs), and carrier/channel go-to-market playbooks
- Drive customer acquisition, engagement, and retention strategies; monitor campaign performance and ROI and provide actionable insights
- Lead end-to-end partnership marketing and sponsorship initiatives; negotiate commercial terms and contracts with major media and internet brands
- Collaborate cross-functionally with Product Management, Sales, Business Planning, Legal, Finance, Compliance, Procurement, and Creati