Marketing Analyst at Aditi Consulting
Plano, TX — full-time
Payrate:
$52.00 - $52.86/hr.
Summary:
The main function of this role is to research market conditions in local, regional, or national areas to determine potential sales of a product or service. The position is responsible for gathering information on competitors and methods of marketing and distribution.
Responsibilities
Manage Marketing Development Funds (MDF) on a daily basis and identify budget efficiencies where possible.
Leverage marketing development funds for the creation of innovative sales-generating marketing tactics.
Create monthly budget reports for leadership.
Work with Sales teams on program ROI, submission, and execution.
Collaborate with carrier partners to develop go-to-market strategies and fully execute marketing campaigns.
Work with omnichannel teams to create and update product launch schedules and track marketing activity for all new products.
Collaborate with Brand Marketing teams to establish creative assets and delivery schedules.
Create presentations showcasing full go-to-market plans for each device launch and sustain campaigns.
Forecast and track marketing and sales trends, analyzing collected data.
Conduct research on consumer opinions and marketing strategies.
Devise and evaluate methods and procedures for collecting data.
Gather data on competitors and analyze their prices, sales, and marketing methods.