Job Title: Sr. Financial Analyst - Data, Digital & Marketing Analytics
Reporting To: Director of FP&A
Location: HQ (Remote)
Company: JustFoodforDogs, LLC
Job Type: Full-time, Exempt
About JustFoodForDogs:
JustFoodForDogs, the #1 vet recommended fresh food for dogs, is dedicated to helping pets live longer, healthier lives through real, whole-food nutrition. Founded in 2010, JustFoodForDogs revolutionized the fresh whole food movement for dogs when it opened the first open-to-the-public kitchen cooking food for dogs. All of our recipes are formulated by veterinarians and made with 100% human-grade ingredients. Today, consumers can find JustFoodForDogs at JustFoodForDogs retail locations, their favorite retailers and on-line at JustFoodForDogs.com. The company’s offerings include daily meals, shelf-stable products, supplements, and treats. To learn more about JustFoodForDogs, visit JustFoodForDogs.com
About the Role:
The Sr. Financial Analyst – Data, Digital & Marketing Analytics will work closely with the Director of FP&A to support the finance relationship with the Digital and Marketing teams. Our Finance team supports the teams that grow the business as proactive analytical advisors, rather than simply reporting the numbers.
This individual will help drive analytics for financial planning, forecasting, and performance analysis across digital sales channels and marketing spend, turning data and information into clear business insights and identifying the key business drivers that explain those results. In addition, this role will support broader FP&A data reporting, and other ad hoc consolidated reporting requests.
The right person for this role is a team player, proactive and self-motivated, brings good judgment, and strong interpersonal skills.
Key Responsibilities
Variance Analysis & Business Support
- Own weekly reporting of digital sales results versus AOP/forecast/Prior Year, identifying and drafting explanations for variances down to root-cause business drivers (e.g., new customer acquisition, AOV, auto-ship volume, promo efficiency, sell-in vs. sell-through dynamics)
- Track marketing and promotional activations, financial performance, channel mix shifts, and project ROI
- Help translate finance output into clear narratives for non-finance stakeholders, and translate digital/marketing data into financial terms for finance leadership
KPI Management & Reporting
- Own and maintain a suite of digital/marketing KPIs (CAC, LTR, LTV, ROA