Trade Marketing Analyst

Who are we?

Since Day 1, KIND has had a vision for a kinder and healthier world. A world in which people never have to choose between what tastes good, feels good, and does good when it comes to their snacking.    

Our iconic KIND® bars – made with real, recognizable ingredients – sparked the growth of an entirely new healthy snacking category back in 2004. Now, KIND has a family of more than 80 snacks that offer solutions for a variety of occasions. All of KIND's products lead with a nutrient-dense first ingredient – like nuts or whole grains – and do not contain genetically engineered ingredients, sugar alcohols or artificial sweeteners.  

We’re looking for passionate collaborators to help us become the foremost leader in health & wellness and positively impact society along the way. If you’re looking to be a part of an inspiring, energetic and entrepreneurial environment, you’ve found the right place.

What you’ll do...
As the Trade Marketing Analyst, you will support the Trade Marketing team as the liaison and pivotal point of contact between the Brand Marketing and Sales teams. You will work closely with Internal Sales and HQ to identify and optimize sales growth opportunities. You will collaborate with Sales, Marketing, Operations, Design, and Demand Planning on the development and execution of national commercialization strategies and customer-specific plans, ensuring effective product launches in the marketplace. And this is how you will do it….
Sales Support
• Lead sales input process for business activities with a focus on innovation timelines and forecasting
• Aggregate and manage distribution assumptions for each product line across all customers and share findings in a monthly report to be shared with Leadership
• Create and maintain sales support materials to include customer selling decks and price lists
• Manage external vendor relationships specific to racks and displays, including POS material, budgets, and forecasts

Cross-Functional Collaboration
• Work closely with internal stakeholders to align business efforts with overall company objectives
• Assist in the creation of presentation materials and collaborate with cross-functional teams to manage timeline deliverables for the annual sales conference

Data Analysis & Reporting
• Create reporting templates and update existing reports to provide support and analysis for innovation business initiatives across total KIND portfolio
• Report insights related to innovation performance, retailer dynamics, promotions etc. to wide variety of internal and external stakeholders to include Field Sales/Customer Teams, Sales Planning teams, retailer contacts and Kind Leadership.
• Independently gather and interpret data and identify business trends, drivers, and opportunities.

What you’ll bring to KIND...
• You will bring a creative growth mindset to unlock opportunity.
• You thrive in a rapidly changing environment, multi-task, and look at the big picture while still understanding the details.
• You should be able to take business requirements and turn them into solutions.
• You have practical communication skills and can document clearly.
You are…
• Highly organized and detail-oriented
• Should be a self-starter and leader in driving the requirement turnout to successful deliverables as per the set standards
• Team player with excellent relationship-building
• Genuine in your desire to help make the world a kinder place, committing to always spreading and celebrating kindness
• Analytical and data-driven - you enjoy digging into data to analyze trends and find the “why”

You have...
• Bachelor’s Degree Required
• 1-3+ years of Experience
• High degree of self-motivation and discipline
• Exceptional organization and communication skills (both written & verbal)
• Strong knowledge of MS Office applications, including Word, Excel, Project, and PowerPoint
• The ability to work with a wide variety of individuals within the organization and maintain regular contact with all stakeholders
Pluses
• Degree with a focus on Marketing or Sales preferred
• Experience analyzing sales data, preferably in the CPG industry
• Ability to work in NYC HQ office two days per week consistently

What KIND offers...
• Competitive compensation, including a target bonus and an impressive benefits package!
• Flexible Paid Time Off. Choose what works best for you, including summer hours
• Excellent health, dental & vision insurance, with options to fit you & your family’s needs
• Your health is important! Our wellness strategy focuses on mental and physical well-being through various in-office and virtual programs.
• Stock up on your favorite KIND bars to share with your family & friends through a quarterly voucher
• Training & tuition reimbursement program, because continuing to learn matters, and we support your development
• A dynamic, ambitious, fun, and KIND work environment
• The opportunity and responsibility to be KIND everyday

Certain states and localities require employers to post a reasonable salary range estimate. A reasonable estimate of the current base salary range for this position is $70,000 to $74,500. Actual salary will be based on various factors, including location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ.

What KIND offers 

• 401(K) or RRSP's with generous company match


• Flexible Paid Time Off. Choose what works best for you, including summer hours. Paid parental leave. 


• Excellent health, dental & vision insurance, with options to fit you & your family’s needs 


• Company paid disability and life insurance to provide income protection 


• Your health is important! Our wellness strategy focuses on mental and physical wellbeing via programs like Employee Assistance Program, a wellness subsidy, healthy food options and gym facility in HQ. 


• Casual office dress code– feel free to wear your KIND gear 


• Stock up on your favorite KIND bars to share with your family & friends, through a quarterly voucher 


• Training & tuition reimbursement program, because continuing to learn matters and we support your development 


• A dynamic, ambitious, fun and KIND work environment 


• Charitable Donation Matching: KIND matches your charitable donations up to $1000 annually through our donation matching portal. 

EEO 

At KIND, we are committed to an inclusive workplace where diversity in all its forms is championed. KIND is proud to be an equal opportunity workplace, and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know. 

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