eJam is a rapidly growing eCommerce company seeking someone ambitious and analytical to learn about Digital Marketing. The Marketing Analyst position requires no previous experience -- just a college degree, a love for analyzing numbers, and the hunger to learn.
Founded in 2017, eJam is a direct-to-consumer brand incubator focused on creating products that people love. Today, we own and operate a portfolio of brands with products that put you first. We take a unique approach to each brand and every product, ensuring that we are fulfilling a real need while helping to shift the status quo.
As a Marketing Analyst, you will be responsible for developing, executing, optimizing, and measuring marketing campaigns that drive new customers to purchase. You will own the end-to-end performance of our paid digital marketing channels, which may include paid search, display, video, social, and/or mobile advertising—no previous marketing experience required.
Requirements:
- NO EXPERIENCE NEEDED
- Hungry: Must be excited about learning new skills in digital marketing
- Creative: Ability to generate new out-of-the-box ideas and to approach problems with curiosity.
- Analytical: Ability to analyze key metrics to optimize campaigns and reduce cost and align CPA goals
- Competitive: Must want to win as both an individual and as a team
- Adaptable: Capable of adjusting to changing priorities, sometimes daily.
- Resourceful: Great at solving unstructured problems with little supervision in a fast-paced, high-stakes environment.
- Team Player: Demonstrates a strong ability to contribute to the business along with business unit team members and managers; establishes collaborative relationships with peers.
- Must be able to take direction from management and execute accordingly
- Comfortable with a fast-paced, multifaceted environment and occasional long hours
- Proficient with Excel is a plus
What You Will Learn:
- Digital media buying using Facebook and Google Platforms -- including Search, Display, and Youtube
- Manage performance metrics, budget tracking, and reporting across select digital marketing channels
- Own all steps of the ad operations process: upload, launch, optimize, kill, revamp, refresh, rinse, and repeat.
- Follow the campaign through its life cycle, complete audits, and make on- and off-site fixes to keep the campaign performing at or above goals.
- Creative creation, split testing, MVT, and optimization.
- Measure ranking reports and analytics data to make strategic recommendations to improve our rankings.
- Monitor ad and landing page performance via Google Analytics, Proprietary Dashboards and Tracking Systems.
- Proactively optimize purchased media through A/B testing, landing page optimization, and targeting.
- Work with front-end developers to make sure landing pages are optimized for campaign performance and function as intended.